Use Letters of Appreciation to Boost Your Word of Mouth Marketing
Most good businesses that have been operating for awhile have collected letter and emails expressing appreciation for noteworthy performance. Some businesses also collect customer feedback and they have files of great customer comments. All of this information, if posted for those businesses online, could boost word of mouth marketing efforts and results. Consumers and businesses are looking for this kind of information to use in deciding where to buy.
Some businesses post a few customer comments on their websites as testimonials. However, the businesses rarely update them and the testimonials displayed are often several years old. Most consumers are also skeptical of such testimonials — since the testimonials have not been collected by an independent third-party website, they could have been written by the business’s owner and the owner’s family.
IX Brand SEO Services provides a solution for small businesses that want to put this customer good will to work as online Word of Mouth. We will verify each letter, email, or comment card with the originator and obtain permission to post the comments to the Web. We’ll create a search-engine optimized listing for your business to display these customer recommendations and any comments you might make to respond to specific recommendations. We’ll make it easy for you to link directly to these customer recommendations from your website, Finally, we will help you collect additional customer recommendations, directly posted to your Web listing.
Those letters of appreciation and customer comments are like gold in the ground, waiting to be mined. Let me extract that customer good will from your filing cabinets and email archives and put it to work for your business. Contact IX Brand SEO Services Company to learn how to get your letters and emails of appreciation working for your business.
