Business Owners Often Ask How Many Website Pages Are Needed for Website Optimization
A question I often hear from business owners is, “How many website pages do I need for a top ranking in Google Search results?” That’s a question that’s impossible to answer except to say, “probably more than you think you need.” Google and the other search engines reward unique, fresh content, so as a business owner, you should be thinking about the best ways to add new unique content to your website on a regular schedule.
I manage blogs for a number of clients, and watching website analytics, I often see a decline in the number of visitors to a website when a lengthy period passes between blog posts. Business owner clients will frequently tell me that they don’t have enough time to blog. The answer to that problem is to work out a process for making it easier to blog — IX Brand SEO Services Company can help you work out a process to do that.
Here’s a short video from Google talking about the importance of developing new content for your website.
These are some of the main points of the video with IX SEO comments:
- Google reminds us to focus our web content on users and not search engines. However, it’s very important that the search engines be able to “read” and index your website content. If your content is hidden in images, it won’t be visible to the search engines and won’t help your search results, no matter how great it looks to visitors.
- Google says your content should be original. There are a number of website optimization companies that tell you they’ll provide you with content for your website, but if that content is not unique to your site, Google will know it and you’ll get no credit for it. Several months ago, a local car dealer asked me to look at his website for a search engine optimization proposal and I found that most of the website content was provided by the car manufacturers and was on dealership websites all across the US. I told the car dealer that he’d have to develop original descriptions for his products if he wanted to move up in search results. It wasn’t the answer he wanted to hear, so he didn’t hire us and he’s still mired deep in the “average” section of search results pages. But if you’re smarter, realize that those canned product descriptions will need to be updated for your website to benefit from the content in them.
- Google suggests creating a blog. Most of the small business owners I work with don’t want to have anything to do with a blog, but a blog can be an incredibly useful tool for adding new content to your business website and generating higher rankings in Google search results. IX Brand SEO Services has created some options for blogging, using Video blogging, that make it as easy as possible for blogging to work for most small businesses. If you market your business in a competitive environment, for example you’re a lawyer or a service contractor, blogging may be your best path to higher Google rankings! Contact IX Brand SEO Services to visit about your situation and 95% of the time we can make blogging easy for you.
If you have questions about adding content to your website or you want to know how many webpages you need for a #1 Google ranking, please call us at 281-343-3284!