Get SEO Customer Reviews to Work for Your Business! I often have a hard time persuading my search engine optimization (SEO) clients that they need to work at gathering online customer reviews even though these work as SEO customer reviews. Most business owners don’t see the connection between working for a top Google search results […]
Video Reviews for Reputation Management
A client and I have been working to add video testimonials to her business website and to her online business listings as evidence of her customer reputation. Her business is Gimmie A Break in Webster, TX, which is a child care center offering extended hours, plus a preschool featuring accredited teachers. Gimmie A Break has […]
Collecting Google Customer Reviews!
Google Places business listings have always been a wonderful opportunity for businesses to market on the Internet. They have great placement in local search results and they can be updated 24/7 with new business description information, business photos, and even YouTube videos. Have an announcement you want to make for a sale or promotion? There’s […]
“Just Because He’s Angry” — Seth Godin
In a recent blog post, Seth Godin reminds us that “just because he’s angry,” doesn’t mean that a customer is right or well-informed. When we’re dealing with a customer or a customer review (or neighbor or politician), it’s wise to remember that emotion doesn’t always spring from the truth. Anger may also be the product […]