Photo by Marília Florêncio Santos I looked through a new version of a website today in preparation for a “free initial consultation” I provided, and I was appalled at the DUMB SEO mistakes in this website — hence the topic for this blog post! Here’s what I found during a cursory review of this “professionally-prepared” website: […]
Avoid Uninformed Web Developers
Jill Whalen contributes blog posts to High Rankings Advisor and Search Engine Land. She recently posted a list of 85 reasons why Web designers and developers keep search engine optimization (SEO) firms in business. Her original blog post is well worth reading, but I’ve decided to discuss several of her reasons in some detail, because […]
New Visibility for Local Businesses
Miriam Ellis detailed recent changes to Google’s search engine results pages in this excellent article in Search Engine Guide. These changes make it much easier for potential customers to find and use Google Maps local listings, and they will likely make the local listings provided by other websites like Merchant Circle, Insiderpages, Yellowbook.com, and […]
Local Search Engine Optimization
The principles of search engine optimization or SEO are certainly important for most local businesses as they are for national and regional businesses. However, the placement of local business listings trumps the organic search results for many Google, Yahoo, and Bing searches. So it is incredibly important for local businesses to claim their local listings […]